Micron to exit SSD and Memory Market by 2026
FOR IMMEDIATE RELEASE
BOISE, Idaho — December 3, 2025 — In a landmark decision that reshapes the PC hardware landscape, Micron Technology (NASDAQ: MU) announced today that it will wind down its consumer-facing brand, Crucial, to focus exclusively on enterprise and data center solutions. The company confirmed that shipments of all Crucial-branded SSDs and DRAM modules will cease by the end of its fiscal second quarter in February 2026.
This strategic shift marks the end of nearly three decades of Crucial’s dominance in the DIY PC market, known for iconic products like the MX series SSDs and Ballistix memory.
Why Is This Happening?
According to the announcement, the decision is driven by the unprecedented surge in demand for Artificial Intelligence (AI) hardware. Micron is reallocating its manufacturing capacity to produce high-margin High Bandwidth Memory (HBM) and enterprise-grade storage required by hyperscalers and AI data centers.
"The demand for AI-driven memory solutions has created a supply constraint that requires our full attention," said a Micron spokesperson in the press statement. "To support the future of computing, we must pivot our resources where they are needed most—supporting the infrastructure of the AI revolution."
Impact on Consumers and Gamers
For the DIY PC community, this news is significant. Crucial has long been the "gold standard" for reliable, affordable storage and memory.
Availability: Retailers are expected to receive their final shipments through January 2026. Once current stock depletes, products like the popular T705 Gen5 NVMe SSD and DDR5 Pro kits will no longer be available.
Warranties: Micron has assured customers that all existing product warranties will be honored for their full duration. Support channels will remain active for current owners.
Market Prices: Industry analysts predict this exit could trigger a price increase across the consumer memory market, as competitors like Samsung and Western Digital absorb the displaced demand.
Expert Analysis: What You Should Do Now
"This is a wake-up call for anyone sitting on a PC upgrade," says the Managing Director at diySSD. "Crucial was a price-performance anchor in the market. Without them, we expect tighter supply and higher prices for DDR5 and NVMe drives in Q1 2026. If you need storage or RAM, our advice is to buy sooner rather than later."
About diySSD
diySSD is a premier online resource for storage enthusiasts, offering in-depth reviews, tutorials, and news for the DIY SSD community. Dedicated to making hardware understandable, they help consumers make informed decisions in a complex market.