Frequently Asked Questions

Strikethrough pricing is a marketing strategy where the price of a product is displayed with a line through it, followed by a discounted price.

The effectiveness of strikethrough pricing lies in its ability to create a sense of urgency and appeal to impulse buyers. When customers see the original price crossed out, they perceive they're getting a better deal, even if they are not familiar with the product's price history.

However, retailers must be careful to implement strikethrough pricing legally and ethically. In the European Union, for instance, retailers must display the lowest price from the previous 30 days when showing a price reduction. Additionally, the original price must be genuine and have been available for a significant period, as artificially inflating prices just before a sale to show bigger discounts is prohibited.

We do not display strikethrough pricing but do display the discount percentage if it is available.

Imagine a product with a strikethrough price of $100 and a current discounted price of $80. To calculate the discount percentage, follow these steps:

1. Determine the Discount Amount:

   • Subtract the discounted price from the strikethrough price: $100 - $80 = $20.

   • This $20 represents the amount you'll save.

2. Calculate the Discount Percentage:

   • Divide the discount amount by the strikethrough price: $20 / $100 = 0.2.

   • Multiply the result by 100 to convert it to a percentage: 0.2 * 100 = 20%.

Therefore, the product is 20% off its original price. This means you'll save 20% compared to the original strikethrough price.

Product pricing is exclusively set and owned by the affiliate. diySSD merely displays this information as a service to our users. While we strive to maintain accurate and up-to-date pricing data, fluctuations and discrepancies will occur due to the dynamic nature of pricing and the potential delays in data synchronization.

Please note that temporary price adjustments related to specific promotional events, such as Black Friday, are treated as separate promotions and may not reflect standard pricing. We regularly conduct pricing audits to minimize inconsistencies but cannot guarantee real-time accuracy. In all circumstances, the price of the product is the price displayed on the vendor website.

For the most part product availability determines the affiliates we use. Generally speaking you will see Amazon, B&H, Best Buy, and Newegg. Raspberry products from certified retailers. You may also see manufacturer stores.  We do not give any preference to any of our affiliates and ultimately the choice of where to shop is yours. We encourage you to select the retailer that best meets your needs and preferences.